2012 Typography Annual
We received 1,723 entries to our second Typography Annual, less than our inaugural competition, but probably a more accurate reflection of the quantity of work produced in a single year. Again, we were pleased with the international nature of the submissions, especially in the typeface category, and the inclusion of several non-Latin typefaces.
“In general, I really enjoyed most of the work,” said juror Tiffany Wardle de Sousa. “For me it was important to consider each project separately because viewed as a whole I sensed a sameness.”
That sameness might best be explained by identifying the most common visual trends. “The lock-up look was a prevailing theme,” juror Erik Spiekermann said. “Pages were full, and if it wasn’t the page, then a shape was filled with type. From clouds to trees, everything served as a lock-up for letters.”
Juror Richard Kegler added, “the ‘handmade’ and retro pastiche have really become a major trend. The lack of actual type vs handlettering was surprising. ”
In closing, Wardle de Sousa offered this: “Typography is typography, no matter the media. Hopefully the technology innovators will always keep the rules of typography in mind as they create. ”
“The state of typography has always been a good indicator of the general state of affairs. The trends were all pointing back in time, pastiche being the operative word, nostalgia the main trend.” Eric Spiehermann.
Typeface Design Winners
Directed by Santiago Idelson
Music performed by Rachel Grimes