MoMA / ArquiMoMA

Today Buenos Aires will be part of a Latin America Instagram InstaMeet in celebration of the upcoming MoMA exhibition “Latin America in Construction: Architecture 1955–1980” (March 29, 2015–July 19, 2015). Local Instagrammers and architecture enthusiasts are invited to photograph Banco de Londres y Sudamérica (now Banco Hipotecario), which is featured in the exhibition. Select Instagram photos will be featured on a display in the exhibition galleries and on for details on how to participate.

The goal of the project is to show the current context of these buildings, and how people see and use them today. In addition to the InstaMeet, the global Instagram community is invited to share their photos of locations featured in the exhibition using the hashtag ‪#‎ArquiMoMA‬ through July 19.

[Clorindo Testa. Bank of London and South America, Buenos Aires, Argentina, 1959-1966. © Archivo Manuel Gomez Piñeiro, Courtesy of Fabio Grementieri]


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